Customer Product

abandonedcart

Client Challenges

Project Scope

Our client is a large US consumer company who wanted a summary of their customer's interest in various products.

Solution

Customer profiling

Datametica built a solution to do such customer profiling. This solution can trace the history of customer’s interest in a specific product which could be used for more conversions. This database is built on clickstream summary and customer transaction.

Benefits

growth
Increased conversion

Increased Conversion rate of a product for a specific customer

 

 

tracking
Comparative analysis

Comparative analysis of the interest of a customer in a product

 

 

business
Customer tracking

Customer Behavior and preference tracking

 

 

fraudtradeanalytics
Better interactions

Improved targeted interactions

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