Client Challenges

Project Scope

Our client is a US E-Commerce company who wanted to perform analytics on the clickstream data in real time and ad hoc.

Solution

Big Data layer

Datametica built a foundational big data layer to enable analytics on the clickstream data. The data is ingested in real time. Then the data is cleansed and a single unified and denormalized layer is built using different lookup tables and files. This denormalized layer is accessed to carry out analytics.